In today’s digital world, standing out in a crowded marketplace is tough. For small business owners, reaching their target audience at once has become a challenge. That’s where WhatsApp bulk message sender software comes in. With these tools, businesses can easily connect with lots of customers at once by sending personalized messages, helping them stand out from the competition and reach their marketing goals.
With over 100 billion messages sent every day, WhatsApp is more than just a messaging app—it’s a powerful platform for promoting businesses. As a result, many companies are turning to bulk WhatsApp software to streamline their outreach efforts. Below, we explore some of the top free and paid options available in 2024.
Zixflow – All-in-One Marketing Platform

Zixflow stands out as one of the best service providers for sending bulk WhatsApp messages. It’s an all-inclusive marketing and CRM platform designed to streamline the management of marketing campaigns across different channels such as WhatsApp, SMS, and email.
One of its standout features is the ability to integrate WhatsApp via a unified API for sending messages to many people at once. This simplifies communication efforts, allowing users to send numerous impactful WhatsApp marketing messages in seconds. Additionally, Zixflow offers a centralized inbox to manage incoming messages and respond to them from one convenient location.
Zixflow also provides a drag-and-drop tool to create WhatsApp Message Templates that follow Meta’s rules and get approved by Meta. These templates help businesses quickly set up campaigns and start reaching out to people on WhatsApp easily.
Pricing for Zixflow includes three affordable plans: Marketing, XCRM & ONE. The free plan offers email and SMS features, while the Starter, Growth, and Enterprise plans offer more advanced capabilities.
Brevo – Comprehensive Customer Relationship Management
Brevo is another popular option for businesses looking to send bulk WhatsApp messages. It offers features like email marketing, SMS marketing, WhatsApp messaging, live chat, chatbots, and basic telephony tools. One of its standout features is WhatsApp bulk messaging, which allows businesses to send personalized messages to large groups of customers directly on WhatsApp.
Brevo also offers integrations, WhatsApp marketing automation, and tools to manage your sales pipeline, making it a comprehensive solution for handling all aspects of customer interaction.
Pricing starts with a free plan that gives unlimited contacts at ₹0, with paid plans starting at ₹1575 per month. For larger businesses, there are more advanced options available.
WATI – Streamlined Business Communication

WATI is another WhatsApp bulk message sender software that helps businesses streamline their communication through WhatsApp marketing. It allows users to manage their team effortlessly using a multi-login inbox, saving time and ensuring smooth collaboration.
Personalizing outreach is easy with broadcast campaigns, allowing businesses to reach customers by sending bulk messages at once. WATI also integrates seamlessly with existing tools like Zoho and Shopify, making it even more convenient for managing business operations.
Pricing for WATI includes three plans: Growth (₹2,499/month), Pro (₹5,999/month), and Business (₹16,999/month).
SendApp – Personalized Campaigns Made Easy
SendApp allows businesses to supercharge their marketing efforts by launching personalized campaigns directly from their existing messaging app. With WhatsApp bulk message sending as one of its core features, SendApp enables users to create personalized messages containing text, images, videos, and links, and send them to their entire contact list or specific groups.
This automation capability streamlines marketing campaigns, boosts business awareness, drives sales, and nurtures customer relationships through WhatsApp. No technical expertise is required—users can simply design their WhatsApp advertising message and select their recipients. SendApp even automates follow-up interactions, making the messaging app a powerful marketing machine.
Are You Looking for a Free Option?
For those seeking a cost-free WhatsApp bulk message sender software, Zixflow offers a no-cost version that includes automation tools to enhance messaging capabilities. While other platforms may offer limited free tiers, Zixflow provides a robust set of features without requiring payment.
Conclusion
As businesses continue to rely on WhatsApp for customer engagement, the demand for efficient bulk messaging tools has never been higher. From Zixflow’s all-in-one platform to WATI’s streamlined communication features, there are several options available to suit different needs and budgets.
Whether you’re a small business owner or a marketer, choosing the right WhatsApp bulk message sender software can significantly impact your outreach efforts. By leveraging these tools, you can personalize your messaging, automate responses, and build stronger connections with your audience—all while staying within your budget.